Five keys to understanding Arla
#1 With world population growing, global demand for dairy products is on the increase
In October 2011, the world population reached 7 billion. This growth will continue, with estimates of 8 billion people by 2025. At the same time, many finite resources are becoming scarce. This poses a grave challenge to our lifestyles...
Five keys to understanding Arla
#2 Meeting consumer needs by unlocking nature’s potential
Consumer preferences go beyond price. Ethical and environmental considerations are increasingly important to ensure a sustainable lifestyle. While demand for food is increasing, so is awareness of food quality.
Five keys to understanding Arla
#3 Farmers in cooperation secure future local production
As dairy products are turning into a global commodity, it is increasingly difficult for local dairies to develop. Some of our most familiar local dairy products are under threat as rationalisation and increased...
Five keys to understanding Arla
#4 Globalisation leads the way in Arla’s search for growth
The global economy is increasingly interwoven. Today the market for dairy products is highly competitive and players have to be large to succeed. Globalisation rapidly changes the conditions for the dairy industry, which is especially apparent in the development of...
Five keys to understanding Arla
#5 Securing an efficient and sustainable value chain - from cow to consumer
Consumers want dairy products that are fresh, of high quality and affordable – and they want fresh dairy production to remain local. Our challenge is to secure all this while at the same time paying the highest possible milk price to farmers...
